Author Archives: SEO Monitoring Software

What is the Supplemental Index Ratio?

Google has a secondary index containing pages pages considered of less importance. This pages are considered supplemental results, and returned in SERPs only if there are no pages from the main index matching the given search term(s). The Supplemental Index Ratio tells you what percentage of pages indexed from your website are supplemental results. The [...]

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Black Hat SEO – Maybe

Recently Internet Marketer and SEO Jonathan Leger recently revealed a interesting trick that one of his affiliates is using to grab top rankings in the SERPs and pocket a lot of cash. The sneaky trick he is using is actually pretty creative – though I don’t think I’d be brave enough to use it. It [...]

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Mayday Update by Google Changes How It Values Long Tail Searches

Last week  Matt Cutts confirmed during Q&A, that the new “Mayday” update is in fact ”An algorithmic change in Google, looking for higher quality sites to surface for long tail queries. It (the update) went through vigorous testing and isn’t going to be rolled back.” Google also confirmed that this was a rankings change, not [...]

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The Facebook Vs Google Ad War!

Facebook dropped a bomb the other day announcing it’s new “social plug-ins” and is targeting the 800lb. arrogant gorilla Google, for advertising dollars 0 and it looks like they are winning. Watch this video and you’ll see what I mean… So what does this mean for professional SEO’s and web masters you, ridiculously inexpensive and [...]

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Google WebMaster Tools Update!

Take a look at your registered sites in the webmaster tools section of your Google account. Because Google is now providing details to what’s going on with your site like never before. For example, what was your click through rate on various keyword phrases organic and PPC, how did you fare on click through in [...]

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