Take a look at your registered sites in the webmaster tools section of your Google account. Because Google is now providing details to what’s going on with your site like never before.
For example, what was your click through rate on various keyword phrases organic and PPC, how did you fare on click through in positions 6 – 10 versus 1 or 2, etc.
Or what percentage of people clicked on page 2, what page were they lead to, etc. How did organic compare to PPC?
Pretty cool stuff!
There is a lot of new stats to consider, but these new stats and details provide a ton of great information to confirm (or deny, as we found) your preconceived notions about what positions are performing.
